Brand protection can come in many different forms but in its simplest form it is any effort made to protect a brand against a potential threat or to uncover something which may become a threat at a later date.

Achieving this can include a wide variety of strategies and the correct methodology will depend on the specific circumstances of each individual case.

Examples of methods used as part of a brand protection task are also listed as separate services on this website but they could also play a part in brand protection operations such as counterfeit goods investigations and test purchasing.

Tacet Global

124 International House

Cromwell Road

London

SW7 4ET

0203 1466 659

[email protected]